TED Countdown
I had the privilege of contributing to the branding and campaign development for TED's Countdown event. This event is aimed at making people more aware of climate change and how it affects us all. To show how urgent the problem is, we came up with a logo that looks like a ticking clock, reminding us that we need to act now.
Credits
Client
TED
Agency
&Walsh
Creative Direction
Jessica Walsh
Strategy
Lauren Walsh
Copywriting
Stephanie Halovanic, Shaneika Johnson-Simms, Samantha Galvao
Production
Allison Raich
Lead Designer
Rachel Denti, Elinor O'Brien
2D Animation
Lucas Luz, Heewon Kim, Alex Slobzheninov
3D Animation
Lucas Luz, Nacho Velasco & Gabriel Morala MaldonadoAnimation Exploration: Kenny Brandenberger & Anthony Velen
Music
Pedro Portellano (Bruma FX)
Design
Lucas Luz, Jada Akoto, Maricruz Meza, Oscar Maia, Carlos Bocai, Soomin Jung, Jeremy Rieger, Kitron Neuschatz, Sanchit Sawaria, Yijia Xie, Bruno Moncada, Matthew Roop
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