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TED Countdown

I had the privilege of contributing to the branding and campaign development for TED's Countdown event. This event is aimed at making people more aware of climate change and how it affects us all. To show how urgent the problem is, we came up with a logo that looks like a ticking clock, reminding us that we need to act now.

Credits

Client

TED

Agency

&Walsh

Creative Direction

Jessica Walsh

Strategy

Lauren Walsh

Copywriting

Stephanie Halovanic, Shaneika Johnson-Simms, Samantha Galvao

Production

Allison Raich

Lead Designer

Rachel Denti, Elinor O'Brien

2D Animation

Lucas Luz, Heewon Kim, Alex Slobzheninov

3D Animation

Lucas Luz, Nacho Velasco & Gabriel Morala MaldonadoAnimation Exploration: Kenny Brandenberger & Anthony Velen

Music

Pedro Portellano (Bruma FX)

Design

Lucas Luz, Jada Akoto, Maricruz Meza, Oscar Maia, Carlos Bocai, Soomin Jung, Jeremy Rieger, Kitron Neuschatz, Sanchit Sawaria, Yijia Xie, Bruno Moncada, Matthew Roop

Luzcas

is a Brazilian Designer, working as Art Directior at &Walsh.

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